About Cléa Hernandez

Writer, Strategist, Chief Story Miner

What stories make us feel and do is endlessly fascinating and powerful. When the right story is told well, it can change the world.

With 22 years of experience writing for agencies, universities, non-profits, corporations, and startups, I’ve heard it all, and I’m here to make sure your brand doesn’t sound anything like the tepid old dishwater of your competitors.

By using strategic behavioral science concepts to inform brand storytelling, we'll find your perfect, simple, rallying story together.