To rise above the trash fire of weak content, authenticity is key. But keeping your writing real is tougher than it looks. These days,...

Sometimes when I need a pick-me-up, I visit Thinkgeek.com and read the product descriptions. You see, I love Star Trek: The Next...

New brand? New website? 4 reasons you should hire a copywriter.

"Writing is like driving at night in the fog. You can only see as far as your headlights, but you can make the whole trip that way." -...